New iPhones from Apple.
September has got to be the month of Apple as the trillion dollar company just announced their new lineup of iPhones, dubbed the iPhone XS, iPhone XS Max and the iPhone XR replacing the current iPhone X. The iPhone X will no longer be available as Apple pulled from their store right after the announcement. While the iPhone XS and the iPhone XS Max shares the same internal, it comes with 2 different sizes. The iPhone XR on the other hand is a cheaper, colourful version of all the 3 iPhones but with a few exception of course.
Prices and release dates
There are nothing cheap about the new iPhones as the pricing for the iPhone XS starts at $999, the iPhone XS Max breaks the thousand dollar ceiling starting at $1099 while the “cheaper” iPhone XR starts at $799. Again these pricing will only get you the base model which has the lowest storage capacity. Pre-orders for the iPhone XS and the iPhone XS Max will be available on Sept 14 and will begin shipping on Sept 21. While the iPhone XR will be available for pre-order on Oct 19 and will begin shipping on Oct 26. Apple pricing scheme will set you back a little light in the pocket department.
A-12 Bionic, the new powerhouse consisting of six-core CPU and quad-core GPU is what Apple has put in all three new iPhones. The new SoC also has a separate eight-core processor dedicated solely to monitor machine learning processes. Apple has nailed a good start with the CPU. Apple claimed to have bump the performance of up to 50% faster than yesteryear’s A-11 SoC.
The iPhone XS is rocking a 5.8-inch Super Retina OLED with 2436×1125 pixels and the iPhone XS Max is equipped with huge phablet like screen size at 6.5-inch Super Retina OLED with 2688×1242 pixels. The iPhone XR however has a 6.1-inch LCD Liquid Retina Display with only 1792×828 pixels. Also, the iPhone XR unfortunately does not feature 3D Touch like the iPhone XS and the iPhone XS Max, instead Apple update the UI to feature Haptic Touch. Similar effect as 3D Touch but without the pressure.
2018 is the year where Apple killed Touch ID entirely on their lineups. All newly announced iPhones features an improved Face ID. Along with the new A-12 Bionic chip, Face ID works even faster and much more secure as it is designed with multiple neural network processes. Apple also claims that Face ID is the most secure facial authentication ever in a smartphone.
On the battery department, The iPhone XS offers 30 minutes more battery life than the iPhone X, and the iPhone XS Max packs an hour and a half more battery life thanks to its massive battery, the largest ever in an iPhone.
The new lineups also features a new dual sim technology Apple called Dual Sim Dual Standby (DSDS), not to be confused with the current dual-sim technology, Apple’s DSDS technology implements an e-sim technology, and at time of launch, only selected carrier in the US supports this technology.
On the camera side of view, Apple has kept the same resolution, the same setup and the same implementation on hardware from the iPhone X. While both the iPhone XS and the iPhone XS Max has dual 12MP camera, the one on the iPhone XR has only one. But with and advance technology from Apple, the iPhone XR software and algorithm did justice for it as it also features bokeh and Depth Control as can be found on the iPhone XS and the iPhone XR. Much like what Google has done to their Pixel 2 camera software. Utilising only a single lens setup to obtain a similar effect.
We don’t think that the iPhone XS or iPhone XS Max is a worthy upgrade from existing iPhone X owners but if you are jumping from the later iPhone say the iPhone 6s and below, it is very much a worthy upgrade. We also see the new fully implementation of the X’s design language being used here, we don’t think we will see a flagship with the same design of the iPhone 8.